‘The Nigeria Tobacco Control Alliance, NTCA, an anti-tobacco group, and the Corporate Accountability and Public Participation Africa (CAPPA) have asked National Broadcasting Commission to sanction the organisers of Big Brother Naija (BBNaija), Season 6 Shine Ya Eyes, for flouting the directive on smoking.
The group demands action must be taken by the appropriate agency of government to sanction the reality show which has now entered season 6 show ‘Shine Ya Eyes’.
In a letter seen by DAILY POST, the anti-tobacco organisation reminded the NBC of its directive to the organisers of the BBNaija show.
It said provisions of the National Tobacco Control Act 2015 and the National Tobacco Control Regulations 2019, which banned the advertisement and promotion of tobacco has been breached.
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Citing the specific section of the offences, the group asserted: “Section 12(1) of the NTC Act 2015.”
The letter which was jointly signed by heads of both organisations, CAPPA’s Executive Director, Akinbode Oluwafemi, and NTCA Programme Manager, Chibuike Nwokorie, wants the Director-General of the National Broadcasting Commission, Balarabe Shehu Ilelah to take prompt action.
They complained that the programme was an enticing one and kids below age 18 are drawn to it, adding that the housemates were seen smoking cigarettes on August 2, 5, 10, 11 and 13.